Music, Theatre & Entertainment Management BA(Hons)

Music, Theatre & Entertainment Management_Main
Penryn Campus
3 years full-time
Direct line
01326 254350

Join the next generation of pioneering music managers and theatre arts producers. You'll learn to manage artists, companies and projects across the entire creative process, from commissioning new work to rehearsing, recording, marketing, touring and broadcasting.

You'll be surrounded by students making and performing contemporary music, theatre and dance at the Academy of Music and Theatre Arts (AMATA), working with them to deliver live projects supported by our professional production team.


  • Experiential learning and intensive live projects with essential theory and technical expertise
  • Visiting industry experts from theatre, dance, music, film and venues
  • Opportunities to engage with cutting edge professional performers
  • AMATA is an internationally significant venue for contemporary performance
  • Designing and delivering live projects on and off campus
  • Industry placements, site visits and in-house volunteering opportunities

How the course is taught

Taught by approachable and experienced professional practitioners, who are specialists in their field, this practice-led course blends experiential process with essential theory in a project-based structure. Project work is supported by lectures, seminars, workshops, professional experience, tutorials and task-based study.

Your live projects will be informed by visiting speakers and supported by expert technical instruction, ensuring you are inspired, engaged and encouraged to develop well-informed, safe and progressive professional practices.

How you'll spend your time 

YearTime spent in timetabled teaching and learning activityTime spent in guided independent studyTime spent on placements

How you'll be assessed 

Year   Assessment by written exams                                                        Assessment by practical exams                           Assessment by coursework     
10%17% 83%

Course outline

You'll develop an understanding of the music, theatre, arts and entertainment sectors – including management, marketing, entertainment law, cultural impact, technical skills and engaging with creative organisations or individuals. You'll engage with various industry placements and deliver increasingly complex projects. Reflecting on of your professional development, you'll build a valuable industry network. Upon graduation you will emerge as an adaptable, forward thinking entertainment manager, able to operate across current and emerging contexts and commercial environments.

At Falmouth you can take advantage of a range of extra-curricular activities in our AMATA public programme. There are opportunities to shadow our producer, steward at music, theatre and dance events, join our street team, book, promote and operationally manage professional performers through our innovative partnership with Carn to Cove, attend networking sessions, meet visiting professionals, work with artistes, and experience specialist events, including our long-established music industry seminars. Visiting speakers have included:

  • Mark Palmer (Roadrunner Records)
  • Hamish Jenkinson (Old Vic Tunnels)
  • Richard Chamberlin (Tommy Boy Recordings)
  • Michael Grandage
  • Helen Searle (specialist music industry lawyer)
  • Tim Smithies (Carn to Cove)
  • Emma Rice (Kneehigh Theatre)
  • Ed O'Brien (Radiohead)
  • Richard Sobey (Wildworks)
  • Jeremy Silver
  • Charlotte Bond (Kneehigh Theatre)
  • Adam Saunders (live agent Belle and Sebastian and Enter Shikari)
  • Tim Collins (tour manager, Muse)
  • Dave Newton (Wegottickets)

What you'll do

Year one

Taught by our expert staff, you'll develop an understanding of cultural organisations. You'll gain a firm grounding in management planning in the creative sector and accelerate your own professional development.

  • The impact of the cultural sector
  • Professional development
  • Introduction to music, theatre & entertainment industries
  • Understanding cultural organisations
  • Management practice
  • Marketing for music, theatre & entertainment

Year two

You'll continue to develop peer and self-evaluation skills as you explore innovative possibilities for delivering successful projects. You'll work on live briefs, supported by visiting speakers, including a collaborative interdisciplinary project and a collaborative performance event. You'll also study critical and cultural appreciation, entertainment law, creative production and business innovation.

  • Critical & cultural appreciation
  • Collaborative planning project
  • Music, theatre & entertainment law & intellectual property
  • Case study of a creative production
  • Collaborative planning event
  • Innovation in music, theatre & entertainment

Year three

By your final year you'll have the confidence and skills to get increasingly hands-on. You'll organise and deliver a more complex applied music, theatre or entertainment project, which might be live or theoretical, and gain a deeper understanding of your professional development and future industry contexts. Connecting with the media and creative industries both on and off campus, you'll build valuable relationships to launch your career on graduation.

  • Professional practice
  • Management futures
  • Applied music, theatre or entertainment project


  • 12 specialist studio spaces used for public events, lecture theatres and seminars
  • A digital box office system to support your professional practice
  • A production space to support group work
  • Libraries housing a collection of 140,000 books, 17,000 DVD and video titles, radio archives, electronic and journal resources

The AMATA public programme complements your learning and provides unique opportunities for you to gain professional experience


Our core academic staff team have won awards for their teaching and possess a wide range of relevant international industry experience. Staff have worked with artists and organisations including; Sony Music, Roskilde Festival, Rough Trade, Shobana Jeyasingh Dance, Download Festival, Universal Music, Radiohead, Kneehigh and Forced Entertainment. You'll also have access to our large team of associate staff, industry contacts and the AMATA production and technical support staff.


  • Presentations
  • Visual, verbal and written assignments, which will include reports, marketing strategies, and a business plan
  • Live cultural projects and events in your second and final years
  • Feedback and evaluation will be provided throughout the year


  • Music manager
  • Performance company manager
  • Theatre producer
  • Stage, production or venue manager
  • Live booking agent
  • Marketing officer
  • Recording, publishing and production companies
  • Dance, theatre and live promotion

Student mentor scheme

Falmouth's student mentor scheme matches new starters with a second year student, to help you settle in and find your feet.

Our mentors can be reached on the Music, Theatre & Entertainment Management BA(Hons) Facebook group

They'll help with topics like living in Cornwall, what to expect at Falmouth, and the course itself.

Also worth a look are additional groups that offer assistance for disabled students, LGBTQ+ studentsmature studentsinternational students, and Cornish locals

You'll need to join the groups before you can post. If you don't have access to Facebook, please email your name and proposed course to