- UCAS Code
- Penryn Campus
- 2 years full-time
- Direct line
- 01326 213730
- Subject to validation during this academic year
Learn how to run a business by setting up and growing a real venture with like-minded individuals.
Test your new found knowledge in an industry context, and gain the experience needed to stand out to employers or launch your own company. Surrounded by creativity and professional facilities, you'll learn core business skills. You'll develop a wide range of business ideas, with opportunities to work with students from a range of other disciplines.
- Learn business skills and apply them in a real company with real customers
- Develop a product or service with the chance of making a real profit
- Develop your collaboration, team-working and leadership skills
- Create your own network of contacts for the future
- A fast-track, accelerated degree specifically designed to prepare you for industry
- Real life scenarios and work placements
How the course is taught
Modules typically consist of a weekly one-hour lecture, followed by a two-hour seminar. In addition, you'll receive weekly coaching that helps to bridge the knowledge gained to your business team's innovations. Guest lectures will be built into the course to provide fresh industry perspectives. Field trips to various businesses may also be included in the course.
From day one you'll apply what you learn to live contexts. You'll form business teams and learn how to identify a new business idea or solution that addresses an existing problem. This could be a new product or service and could sit within a variety of business sectors. The course is specifically designed to take you through the process of building a business plan which you will develop
The course is specifically designed to take you through the process of building a business plan which you'll develop for your business idea. You'll progress by taking your idea to market and then growing your share of it. Through working in your team, you'll continue to build your management skills. As a result, in addition to the skills and knowledge you'll acquire through your degree, you'll hold real-life experience conceptualising and managing within a real business.
Our modules are divided into three categories: External, Internal and You. To ensure that you're learning is well balanced, each trimester you'll choose one module from each category. 'External' modules focus on looking outwards, and include market research, customers and industry partners. 'Internal' modules are concerned with how businesses manage themselves – their finances, operations and people. 'You' modules focus on your own personal development. This includes skills such as thinking creatively, self-reflection, and specialist knowledge.
What you'll do
You'll learn about a range of business topics. You'll appreciate who the key entrepreneurs are, the key issues facing businesses today and gain insight on where it is going. You'll learn about finance, marketing and economics in businesses around the world. Through our field trip programme, you'll be able to experience how businesses work in practice. You'll develop as an individual, and will learn to be confident working in teams, presenting and pitching ideas and making suggestions.
You'll develop specialist skills and knowledge that will make you stand out as a business student and future graduate. You'll gain the confidence to critically assess and challenge perspectives, as opposed to simply describing them. You'll learn to think and express yourself on a much deeper level in terms of what business development management is, and will recognise the essential skills you are strong in and those you need to develop further.
You'll acquire significant experience creating and building a business within a team environment and develop the essential skills and knowledge required to graduate. You'll undertake a substantive piece of academic work – either an applied project, a work placement or a dissertation. Accomplishing this task will give you the self-confidence in your ability to complete difficult and potentially complex tasks.
We have a dedicated space for your course and encourage you to make use of our facilities that include:
- Professional design and prototyping tools
- IT suites and software packages
- Excellent media facilities for producing promotional material and audio-visual content
- Libraries housing a collection of 140,000 books, 17,000 DVD and video titles, and electronic and journal resources
- Business Development
- Industrial relations