What can you do with a Business, Marketing or Events degree?
The professional and commercial skills taught on a Business, Marketing or Events degree can be applied to almost any sector, opening a world of possibilities for future careers.
Career options
If you’re interested in business, consumer psychology or entrepreneurship then a degree in Business, Marketing or Events covers everything from brand development to market research and sustainable business practice.
These degrees can be a springboard for a career in a range of industries, such as marketing, PR, consultancy management, sales, event management, entertainment, tourism or hospitality. If you aspire to run your own business, then a degree in Business, Marketing or Events is an opportunity to develop your entrepreneurial skills and launch your business ideas.
Job opportunities
A degree in Business, Marketing or Events is designed to equip graduates for a huge range of careers. You could become a:
- Operations Manager
- Start-Up/Business Owner
- Digital Marketing Officer
- Social Media Manager
- Event Manager
- Artist Liaison
- Talent Booker
- Volunteer Coordinator
- Sponsorship Manager
- Travel Consultant
- Travel Writer
- Sales and Marketing Consultant
- Digital Account Manager
- Content Manager
- Brand Manager
- Project Manager
Graduates in the spotlight
Our graduates have gone on to work in the following roles:
- Founder of the creative production agency, JAMZ
- Team Liaison Officer at FIFA Women’s World Cup
- Digital Strategist at Tregothnan Tea Company
- Event Fundraiser at Jeremiah’s Journey
- Production Manager at Medalist Sports
- Assistant Agent at Ace Agency
Falmouth fashion graduate lands role at BBC Sewing Bee judge Patrick Grant’s clothing brand
08 August 2025
After nurturing essential skills needed to excel within a fashion role, such as perseverance, curios...
Lucy Lockwood on using waste marine textiles for good
24 March 2025
Business & Digital Marketing BA(Hons) student Lucy Lockwood is using her Final Major Project to crea...
“Collaboration is everything”: Meet Brand Designer Rosie Behri
12 November 2024
Multidisciplinary creative and Visual Communication BA(Hons) (Online) graduate Rosie Behri thrives o...
Cornwall Business School graduate secures Sustainability Coordinator role at Verdant Brewing Co
25 March 2024
Sustainable Tourism Management BA(Hons) graduate Max Church recently began working as a Sustainabili...
Ones to Watch | Zen Beach & Vintage Religion founder Benjamin Penrose
20 October 2023
Business & Entrepreneurship BSc(Hons) graduate talks about his life as a thriving business owner.
What is Creative Advertising?
22 May 2023
With today’s ad space oversaturated and fiercely competitive, how do brands cut above the noise an...
Business graduates receive £200k funding for TeX Innovation
03 March 2022
Two graduates from Falmouth's Cornwall Business School have secured £200k funding from the National...
Graduate wins Cannes Young Lion Award for suicide prevention campaign
08 September 2021
BA(Hons) Creative Advertising graduate Sam Rhodes has won a silver C...
Graduate's tips for career success blow up on social media
11 August 2021
Fashion Marketing graduate Yasmin Flowers finds Tiktok success sharing marketing portfolio advice to...
Graduate success: JAMZ
22 December 2020
Creative Events Management graduate Zac Hancock has taken huge strides since graduating and establis...
Knowledge and skills
A Business, Marketing or Events degree will give you the confidence to become a courageous and creative practitioner. You’ll learn specialist skills in market research, data analysis, data modelling, brand development, project management and consumer psychology.
If you study an Events degree, you’ll gain the knowledge and skills to deliver impactful events that are at the forefront of technology and sustainability.
Transferable skills
As well as specialist skills, you’ll also develop a variety of transferable skills that are desirable to a range of employers. These include:
- Verbal and written communication skills, including presentation and pitching
- Project management experience, including skills in responding to briefs, organising resources, collaborating with partners, time-planning, budgeting and reporting
- Leadership skills and the ability to motivate others
- A strong work ethic and tenacity to move projects forward
- Innovative solutions to problem solving and a willingness to take creative risks
- Professional approach to working in teams, both in person and remotely
- Entrepreneurial skills in marketing your work and building professional networks
Career support
Our degrees in Business, Marketing and Events are designed to not only give you core skills and knowledge but also real-world experience. You’ll have the chance to collaborate with innovators across the region. You may also have the option to grow your network through multiple ‘micro’ placements.
If you’re studying an Events degree, you'll gain first-hand experience of delivering real events and take part in workshops with organisations such as Attitude is Everything. By connecting with the media and creative industries on- and off-campus, you'll build valuable networks to boost your career.
When you study at Falmouth, you also have access to our dedicated Employability Service. We offer weekly career workshops and events, support with practice interviews and advice on writing your CV or even going freelance.
By the time you graduate, you’ll have your own professional identity to start bringing your business ideas to life.
Our Business, Marketing & Events courses
Business Entrepreneurship & Innovation BSc(Hons)
Develop the critical and practical skills you’ll need to shape a successful and conscientious care...
Business Management BSc(Hons)
You’ll gain critical business theory and management expertise while responding to real-world team ...
Business & Digital Marketing BSc(Hons)
Prepare yourself for a career in the fast-paced and ever-evolving world of business and digital mark...
Business & Marketing BSc(Hons) (Online)
Become a skilled, confident, ethical and future-ready business and marketing professional with this ...
Creative Events Management BA(Hons)
Learn how to take a creative and innovative approach to designing and delivering events. With entrep...
Marketing Communications BA(Hons)
In a world where technology is transforming how we live, work and play, marketers must be fast, flex...
Festival Management BA(Hons)
Working at the forefront of inclusivity, accessibility and sustainability, you‘ll gain the skills,...
Tourism Management BA(Hons)
Shape the tourist landscape of tomorrow on this innovative degree . Through work on live projects, y...
Fashion Marketing BA(Hons)
Blend your flair for communication and eye for fashion into a successful career as a fashion markete...
Music Business BA(Hons)
Get ready to shape the music business by mastering the skills needed to manage, create and innovate....
Creative Advertising BA(Hons)
Turn your ideas into powerful advertising campaigns with impact.
Media Production BA(Hons)
An exciting and market-driven fusion of filmmaking, advertising and journalism, this Media Productio...
Visual Communication BA(Hons) (Online)
Get ahead in the vibrant, ever-evolving field of visual communications with this exciting online cou...
Computer Science BSc(Hons)
New immersive realities, data-rich interactions, automations and ever-more ubiquitous systems are sh...
Integrated Foundation Year BA/BSc(Hons)
Explore your creativity and expand your professional skills by entering the creative industries on a...
Get in touch
Any questions?
If you have any questions about undergraduate study at Falmouth, get in touch with our Future Studies team.