Head of Business & Experience Design

Adrian Bossey is Head of Subject at the Cornwall Business School, Falmouth University and a former artist manager whose clients included Carter the Unstoppable Sex Machine, Chumbawumba, Drugstore, My Life Story and The Senseless Things. He worked on 15 UK top forty albums and has both; managed the main stage headline act at Glastonbury Festival (1992) and written a chapter for The Routledge Handbook of Festivals (2018). Adrian has worked in academia for 17 years, leading a range of successful bids, including for the RELAYS Cultural Olympiad Project, and acted as Chair of the South West Music Industry Forum. In 2007, Adrian co-wrote the successful bid to merge Dartington College of Arts and University College Falmouth. As something of a serial entrepreneur, Adrian has set up or run 22 businesses in the UK and 2 in the USA, as well as mentoring over 100 student start-up businesses including Ider and Cheap Date Dance Company.

At Falmouth, Adrian was Executive Producer at AMATA for 6 years; setting up the public programme and working with artists including Cara Dillon, Belarus Free Theatre, Theo Clinkard, Forced Entertainment, Bill Drummond, Shobana Jeyasingh Dance, Pussy Riot and Elton John. Adrian wrote and led delivery of courses including MA Creative Events Management (on-line), BA(Hons) Creative Events Management (average NSS score for overall satisfaction over 5 years of 92%). Adrian is currently responsible for all academic delivery across the School, including BSc(Hons) Business & Digital Marketing and MSc Entrepreneurship, which underpins Launchpad. He conceived short on-line courses for the live music industry in partnership with A Greener Festival and Attitude is Everything and oversees the delivery of two courses in partnership with the Eden Project: BA(Hons) Sustainable Tourism Management and BA(Hons) Sustainable Festival Management.

Adrian has won two annual Staff Excellence Awards for Outstanding Innovation in Teaching and led a team which was shortlisted for the International Learning Technologies award Best Online Distance Learning Programme 2017. Adrian is currently Sustainability Champion for Falmouth University and Chair for the Association of Events Management Educators. Adrian is a reviewer for the International Journal of Event and Festival Management and Routledge. His research interests include potential digital futures for live performance in the staging and consumption of music festivals. Adrian’s latest published research is ‘Gatekeeper perceptions on adopting environmentally sound Information and Communication Technology enhanced live performances to improve the sustainability of music festivals’ in the International Journal of Event and Festival Management.

Contact details

Telephone 01326 255816

Qualifications

Qualifications

Year Qualification Awarding body
2012 PGCHE Falmouth University
1987 BA (Hons) Modern European Studies Ealing College of Higher Education
1983 3 A Levels Reigate 6th Form College
1981 7 O Levels City of London Freemans School
2013 PG Dip Falmouth University
2014 MA Creative Education Falmouth University

Membership of external committees

RELAYS Operations Group

Research Interests

Research interests and expertise

Potential digital futures for live performance in the staging and consumption of music festivals

Research Topics

  • accessibility
  • Authenticity
  • Liveness
  • Sustainability

Research Outputs

Publications and research outputs

Article

Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2020) Accessibility All Areas? UK live music industry perceptions of current practice and Information and Communication Technology improvements to accessibility for music festival attendees who are Deaf or disabled. International Journal of Event and Festival Management, 11 (1). pp. 6-25. ISSN 1758-2954
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Book Section

Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2018) Industry perceptions of potential digital futures for live performance in the staging and consumption of music festivals. In: The Routledge Handbook of Festivals. Routledge, Abingdon, pp. 406-416. ISBN 9781138735811
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Conference or Workshop Item

Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2021) Accessibility All Areas? UK live music industry perceptions of current practice and Information and Communication Technology improvements to accessibility for music festival attendees who are Deaf or disabled. In: AEME Forum, 1st July 2021, Virtual via Hop In:.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2020) Accessibility All Areas? UK live music industry perceptions of current practice regarding accessibility for music festival and event attendees who are Deaf or disabled. In: A Greener Festival Green Event Innovations Conference, 3rd March 2020, Royal Garden Hotel, London.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2019) Do graduating Events Management students perceive transformative benefits from experiential learning opportunities on a university’s public events programme? In: AEME Conference 2019, 3rd July 2019, University of Hertfordshire.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2019) Digital futures for ethically informed specialist training in the live music industry. In: REBOOT 2019, 12 June 2019, The Institute of Contemporary Music Performance, 1B Dyne Road, London NW6 7XG.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2019) Digital futures for specialist training in the live events industry. In: Green Events & Innovation 2019, 5th March 2019, Royal Garden Hotel, Kensington High Street, London..
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2018) Industry perceptions on potential digital futures for live performance in the staging and consumption of ‘music’ festivals. In: Events Education & Research: Coming of Age, the AEME 15th Events Management Educators Forum, 4-5 July 2018, Leeds Beckett University.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 and Randell, James (2017) How can a professional box office system be utilised as a learning vehicle for events management students? In: AEME Conference 2017, 4th July 2017, Cardiff Metropolitan University.
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Bossey, Adrian ORCID logoORCID: https://orcid.org/0000-0002-9874-6323 (2015) How do the personal backgrounds, experiences, attributes and entrepreneurial motivations of students and graduates from Falmouth University influence their decision to engage in entrepreneurial activity? In: AEME 12th Annual Conference, 15 & 16 July 2015, AMATA, Falmouth University. (Unpublished) Item availability may be restricted.
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Teaching

Areas of teaching

  • Business
  • Events
  • Music Industry

Courses taught

  • BA(Hons) Creative Events Management
  • BA(Hons) Sustainable Festival Management
  • BA(Hons) Sustainable Tourism Management
  • MA Creative Events Management

CPD delivered

AGF on-line short course
AiE on-line short course

Policy engagement within Cornwall

Engagement with organisations which contribute to the development of educational, cultural or socio-economic policies in Cornwall

Arts Centre Trust - ex board representative for UCF
Cornwall Music Industry Forum
The Eden Project
Visit Cornwall

Business Engagement

Business start ups

Adrian has set up or run over 20 UK based businesses and two US ones, most recently as a founding partner of Crowd Clothing. Adrian led the Graduate Pre-Incubation Programme at Falmouth University, which supported 61 student start-up businesses in Cornwall.

Adrian is Head of Subject for the MSc Entrepreneurship course which underpins Launchpad

Business engagement case studies

The Graduate Pre-Incubation Programme at Falmouth University supported Falmouth graduates who want to start a business in Cornwall. Successful applicants who provide a compelling business plan received 12 months of business support including £2,500 of funding, access to facilities and expert advice. This competitive award supported 61 graduate start-up companies from theatre companies to surfboard designers, digital media production companies to jewellery designers. The award was delivered by AMATA and supported by HEIF5 funding to deliver Convergence outputs.

Please see The Performance Centre quarterly reporting for more info.

Professional Engagement

Independent professional practice

Most recently: Executive Producer for the AMATA public programme, which features contemporary performances, learning opportunities, business support and community partnerships. www.amata.org.uk

Social, community and cultural engagement

Adrian regularly presents at a range of events including the AGF Green Events Innovation Conference

Engagement with professional associations and societies

Adrian is currently Vice Chair of the Association of Events Management Educators

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