
Marketing MSc
Learn to thrive in the fast-paced, ever-changing world of marketing.
Course overview
This course is new for entry year January 2024
Hone your skills as a resilient, creative and strategic marketer. Designed with a focus on experiential learning, this MSc course will advance your knowledge of marketing theories and practices and consumer behaviour, in readiness for a range of exciting career opportunities.
Operating at the forefront of sustainable thinking, this master’s degree will prepare you to face the ethical challenges of the future. You’ll tackle real-world briefs and deliver practice-led research under the supervision of academic staff with experience across a range of industries. You’ll build on your knowledge and skills to design, develop and deliver impactful marketing campaigns using a range of approaches, media and platforms.
You will:
- Gain a detailed understanding of the theory and practice of marketing, while developing relevant skills in collaboration and project management
- Enhance your understanding of all stages of the marketing process, from ideation to review, and learn how to demonstrate self-direction and originality when responding creatively to marketing challenges
- Develop an approach and mindset that places ethical and environmental issues at the heart of every marketing idea, decision and action
- Gain a comprehensive understanding of techniques applicable to your own research or advanced scholarship
Start dates: January / September
(Two intakes per year)
Similar courses

International Business Management MSc
Learn to thrive in the fast-paced, ever-changing world of international business, adopting a sustain...

Sustainable Fashion MA (Online)
Become a conscious changemaker in the 21st century fashion industry. Develop a radical and circular ...

Entrepreneurship & Innovation Management MSc
Be guided through every step of the business start-up journey, from idea generation and validation t...

Music Business MA
Ready to shape the future of the music industry? From marketing and publishing to project management...

Marketing and Digital Communications MA (Online)
Become a master strategist and innovative creator. Immerse yourself in the ever-evolving landscape o...

Postgraduate Certificate in Higher Education (PGCHE) (online)
This PGCHE responds to the growing focus of higher education on developing excellence in teaching an...

Creative Events Management MA/PGDip (online)
Developed in consultation with industry experts, this course is designed to empower you as a creativ...