Course Leader, MA Creative Advertising

With over twenty-five years' experience in advertising, across numerous disciplines and categories, I have played a key role in businesses from across the modern communications world.

From the most creative media agencies to ground-breaking publishing teams to innovation centres within creative agencies, I have consistently operated at the cutting edge of building ideas for brands. Amongst many other career elements I have: built and sold creative ideas internationally; initiated novel comms techniques; reworked management structures; developed and implemented planning processes; conducted root and branch overhauls of brands; built content in various forms; consistently pursued ideas and strategies that are both inventive and realisable.

Agencies have included Naked, BBH and Frukt. Clients have included Absolut, Coca-Cola, Weetabix and Channel 4. Working with brilliant young minds has always been the best part of working in advertising and now I am lucky enough to do that every single day in my role at Falmouth.

Anthony Swede profile picture

Contact details



Year Qualification Awarding body
2021 Foundation Certificate Psychotherapy and Counselling Regent's University
1995 MA Communications University of Westminster
1994 BA English Philosophy University of Leeds


Areas of teaching

  • Creative Advertising

Courses taught

  • Creative Advertising MA
  • Creative Advertising BA(Hons)