John has been working for almost forty years in the brand and design industry, leading a number of marketing, brand and design consultancies in the UK and internationally, as well as holding a number of roles within FMCG and retail, including head of brand at Safeway.
Most recently he has led the UK Design Council through a period of change and has retired from that role after four years as CEO. He joined the Design Council from an international CEO role at the Holmes & Marchant group and previously had ten years at the helm of the Brand Union (was Enterprise IG), WPP's flagship brand design agency.
Over the last fifteen years he has been actively committed to the development of the design industry, serving as president of the DBA (Design Business Association) for three years as well as being involved in various ways with the Design Council and the broader design community.
In 2017 he co-founded the British Design Fund, focusing on financing and supporting well designed British products. His other ongoing commitments include trustee roles at 1418Now, the arts charity commemorating WW1, and MOBIE ( Ministry of Building Innovation and Education ), inspiring and teaching youngsters on well designed homes. He is also a visiting Professor at two Chinese Universities.